Italian super cars, the Lamborghini, and the Ferrari are name dropped every so often as automotive references in rap music for their desirability, and it’s not difficult to see why they’re so sought after. Both cars are household names in the luxury car industry and can be equated to wealth, status, and grandeur.
If someone were to tell you the two have long been rivals, it wouldn’t come as a shock. They’re both two of the leading contenders for the most popular luxury car in the industry so why wouldn’t they be rivals? But little do you know, the long-running enmity between the two stemmed from an unpleasant exchange between the two founders and not market competition.
How It Began
Around 1958, Ferruccio Lamborghini, before he founded the Lamborghini cars, took advantage of what he had learned from his time in the air force and began repurposing military-grade vehicles into tractors. As his tractor business gained traction, he amassed enough wealth to purchase a Ferrari car, a luxury car brand that was already enjoying major success at the time.
Ferruccio enjoyed having race offs in his luxury car for some time, but it all changed when he eventually found fault with the Ferrari. It was too noisy, and the clutch didn’t last as long as he wanted it to. So he found a way to say as much to Mr. Ferrari, whom he admired, as well-intentioned feedback. But taking the criticism to heart, Ferrari told Ferruccio off with a remark that would go on to become the precursor for their rivalry, “You stick to making tractors. I’ll make the cars.”
What Happened Next
The young tractor manufacturer was displeased about his skills having been undermined by none other than Enzo Ferrari himself and vowed to make a super car that would not only rival Ferrari’s, but surpass it. He built a car manufacturing factory of his own. Within months, he finished the first of many Lamborghini cars, the Lamborghini 350 GTV, which he debuted at the Turin Motor Show in 1963. The car sold as many as 13 units within the first year, and after a couple more, the Lamborghini brand had already managed to make a name for itself.
How It’s Going Now
Almost 6 decades since then, the two luxury car brands are still competing, with both founders having had enough time to perfect their car models. While Ferrari is known to utilize race technology in its streetcars, Lamborghinis, on the other hand, specialize in being high-end road cars with an eccentric appearance.
Getting your hands on either of the two luxury super cars is easier than you think. LVC Exotic Rentals in Las Vegas lets you rent out any high-end car of your choice from our fleet collection at remarkably budget-friendly prices. Contact us now to reserve a Lamborghini or Ferrari for your upcoming trip to Vegas.